What is a “RAW” house?

The essence and philosophy of the “Raw” style

And well, do you know what a “raw” house is? The meaning of this English word is raw, crude, primitive… but there is much more behind this word: a lifestyle based on respect for materials and, what is even more important if possible, 100% ecological.

A style where the simplicity of materials and the absence of clutter in decoration are the foundation of this philosophy, which seeks a union with nature. It looks for the beauty in the imperfection of elements, where one material stands out above the rest: wood.

Wood as the main element

Wood—tree trunks—is the main essence of this trend. Beyond the type of wood used, what truly matters is how it has been treated. We are moving away from those spectacular, perfect pieces of wood—varnished and perfectly cut. Instead, textures prevail: cracked, without a specific shape, rough, uneven… in other words, in its raw state, as the translation of the word “raw” suggests. You might think this decorative trend is only applicable to country houses, but on the contrary, it is an artisanal philosophy where even the smallest detail is carefully considered.

It is important to distinguish that we are not looking at a rustic decoration style, but rather a trend that can be applied to many different styles, such as the Scandinavian style.

Wood and its textures are not alone; when combined with natural fibers, they provide the ability to create incredibly special spaces. Home textiles, such as curtains, bedspreads, or rugs, play a fundamental role. However, without a doubt, one of the elements that stands out most in this style is lighting. Lamps help us create warm environments that highlight those aforementioned wooden pieces, such as dining tables, turning a dining room into more than just a place to eat—a place to share life experiences.

How to apply this trend in your home?

First of all, we recommend having a “raw attitude,” clearing all the evil areas from your life, it will be easier for you to apply it at home. We recommend a game: pay attention to the places you go to like restaurants, bars, offices, and discover what is and what is not raw, entertaining, right?

What colors can we use in a raw house?

For this decoration trend, the predominant colors are light, natural colors. Nothing can clash, so colors like red, orange, or blue are completely prohibited; we avoid anything artificial, as we have indicated with varnish. With these light and natural colors, we aim to create a sense of relaxation, well-being, and ultimately, to create a symbiosis with nature through our home.

Do you dare to get a raw house in your home?